THE studio

We are a branding and graphic design studio working collaboratively across disciplines and time zones. Originally based in Uruguay's capital city, Montevideo, we now work with associates and clients from all over the world.

'Switzerland of America' was what Uruguay was called by the media in the early 20th century because of its prosperity and financial stability, which made it resemble the Helvetic country. We want to recover that long gone sense of well-being and productivity in this era of global turmoil.

Following that spirit, we renounce the corporate culture that has taken over the creative world to return to a more artistic and frugal approach.

Our goal is to help businesses thrive in our contemporary saturated markets and to create new and alternative value propositions for its both overstimulated and indifferent consumers.


THE Philosophy

We team up with top pros to meet the needs of each client. We have built a branding process that assures an outstanding outcome that both works in the present and will age gracefully in our fast-paced world.

We reject cookie-cutter stuff you can find all over the internet. Our brands are custom-made with the same care and love our clients run their own businesses with. We create unique and strong visuals that are hard to overlook.

Our brands are born out of deep research and conceptualization processes that back up every aesthetic and marketing decision made. We deliver a complete package of assets and training on how to use them, so that every brand can live cohesively in every touchpoint.

We provide the guidelines and resources to stretch and/or adapt the brand to any media, print or digital. We think ahead, so the client can focus on running the business, while the new brand seamlessly accompanies its every stage of development and expansion.